I'm Sharing My Anti Aging Secret: It's All About The "Roll"

Posted on Dec. 3, 2015

I'm addicted. Now my friends and family are obsessed, too. So I put together this video revealing what I do every night before bed to keep my skin young looking in case you want to join in on this anti aging ritual. Click "read more" to watch! Comment below with your questions! I'll answer and can also show you how to get 10% off and free shipping. 


We Tried Freezing Our Tights And Guess What...

Posted on Dec. 1, 2015

When this quirky idea ran on the blog Pure Wow, it became quite the attention grabber and was even picked up on NY Mag's The Cut. The notion that simply freezing your tights could prevent them from getting a run seemed too easy. Without opaque black tights in the winter, we wouldn't be able to get extra mileage out of our skirts and dresses from warmer temperatures. Being that we've been in a pickle one too many times accidentally getting a...

Best Black Friday and Cyber Monday Sales plus Money-Saving Shopping Tips

Posted on Nov. 25, 2015

With Black Friday and Cyber Monday almost here, we've compiled the best tips, tricks, and sales going on. Don't miss out because we've included exclusive brands like Kerastase and Birchbox that typically never go on sale. 

First things first - you wouldn't head into battle without the right tools! Make sure that you arm yourself with the RetailMeNot app. 65% of customers have found that the biggest holiday stress is combing...

GIFT GUIDE: Gifts For The Well-Groomed Guy

best guy gifts
Posted on Nov. 20, 2015
Photo Credit: Emma Reynolds

"Movember," a movement where guys grow their moustaches during November to support men's health, has us thinking about the men in our lives. Specifically, their grooming habits. With the holidays right around the corner, it's the perfect time to introduce our gift guide series, and this year, we're putting him first. Stayed tuned for more gift guides. Happy shopping!  

1. For the man who embraces Movember: Beard...

Introducing The Newest Beauty Girl: Emma

Posted on Nov. 19, 2015
Photo Credit: Emma Reynolds


It has always been my dream to write about beauty and fashion. My makeup and hairstyles are constantly evolving, and I love learning about new tricks and trends. I first fell in love with beauty as a result of a traumatic Sun-In experience at the age of 12, resulting in a life-changing salon trip. Needless to say, I've been experimenting with my look ever since. Here's more about moi! 

I hail from Milwaukee,...

Holiday Entertaining with Beauty Royalty Aerin Lauder

Posted on Nov. 17, 2015

Aerin Lauder, Estee Lauder's granddaughter, is creating her own beauty empire with her eponymous lifestyle brand that encompasses everything from bronzer to bowls. We recently met at Chicago's Trump hotel to chat and go over the new holiday collection. To my surprise, I realized Aerin and I have more in common than just beauty. We both have two boys and we both get calls from our moms a lot. The latter came to light when we were about to ...


Giveaway: Win A FREE In-Home Soothe Massage

Posted on Nov. 12, 2015

With apps like Postmates and Instacart where you can get practically whatever you want delivered to you door when you want it, you literally never have to leave your home. As if we couldn't hope for more, there's a new offering in the on-demand services trend, and it's the ultimate indulgence. Soothe is a new app that brings a massage therapist to your home! All you have to do is go online or download the app,...

How to Drop a Dress Size During Your Lunch Break

Posted on Nov. 10, 2015

There are plenty of occasions when you wish you could drop a dress size in minutes. Maybe it's a reunion, a special event, or just the start of swimsuit season. You've tried the pepper lemon water cleanse, a juice cleanse, and countless exercise routines - but there just doesn't seem to be a way to drop a dress size that quickly.

Now there's another option on the table, and with the holidays approaching, it could give you another way...

Fall Style Staples: A Trench for Less, 24/7 Sweater, Puffer Boots

Posted on Nov. 6, 2015
Photo Credit: Marguerite Hardy

Classic, cozy and chic is what I aim for when dressing for Fall. Everything I'm wearing can be dressed up or down and mixed and matched to create a myriad of different looks. Shop our favorites below. Happy weekend!

Current / Elliott jeans (they feel like leggings!) /...

Beauty Dare: Bright Colored Brows

Posted on Oct. 28, 2015

Eyeshadow for your brows?! It's a beauty trend you'd expect to die at the end of the catwalk. Instead, bold, bright colored brows are blowing up social media. Before you write this off completely, watch my latest video to see how I recreate this look myself. Even if you decide it's not for you today, Halloween is coming up and could be the perfect excuse to experiment with makeup. 


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